As the hype built around SW7 (The Smiler), the favourite events returned to the resort. These included themed weekends at the hotels, as well as Scarefest which featured a brand new attraction related to the 2013 rollercoaster.

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Pirate Weekends

Argh… the pirates overran the hotels once again for some high-seas hijinks ahead of the 2012 season at Alton Towers Resort.

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Caribbean Beach Party Weekend

Tropical celebrations once again hit the Splash Landings Hotel with an exotic beach party.

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February Half Term

The theme park opened in advance of the main season once again with a selection of rides and attractions for this annual event.

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Dancing with the Stars

16th-18th March

Know your foxtrot from your funky chicken? This was the perfect chance to stay over at the resort and dance with the stars.

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Scarefest

With the construction of SW7 there were significant changes to the event, including the opening of a new medical facility…

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Fireworks

2nd-4th November

The resort once again ended the season with a bang with the return of the Fireworks for another explosive spectacular.

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Winter

Winter returned to the resort, with the usual packages as Father Christmas took residence once more bringing with him some festive cheer.